Construction Management II (CM590)

This course discusses the principles of construction marketing and strategic planning. Marketing engineering and construction company services and products are discussed with an eye towards the most economical and competitive sales techniques. Again, case studies and practical applications are presented for class analysis and discussion.



This course is part of the following programs:

Program NameProgram Directors(s)
Construction Management Graduate CertificateNA
Although it was extremely challenging, the personal reward and satisfaction by successfully completing such a rigorous program gives a true sense of professional accomplishment."
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